In a market that is bursting with stunning mountain scenery, it’s hard to stand out amongst the rest.

Be honest, when you hear Snowmass, CO, what’s the first thing that comes to mind? That it’s the same as Aspen? Or maybe it’s hard to even place at all? Bet it probably wasn’t world-class skiing with only 2 people per acre and over 80 miles mountain biking.

Meet Your Outside Side is about the side of you that only Snowmass nature can reveal. To create this surreal experience, we created these characters to embody experiences and feature iconic Snowmass elements together seamlessly. With these bold new characters as Snowmass ambassadors, there will be no second guessing about this mountain destination.